Weekly Briefing No. 41

442 Words | (1) Adapt Unschooling Techniques to Attract New End Users, (2) Graphic Design for Non-Designers, and (3) Use this Question to Remember Names.

Adapt Unschooling Techniques to Attract New End Users 

Innovation: Creating an opportunity for a potential new user to bump into your offering.

Desired Outcome: Individuals self selecting to learn more about your product or service.

Unschooling is an educational method and philosophy that advocates learner-chosen activities as a primary means for learning. One of the primary methods of unschooling is to create opportunities for the learner to bump into something new and self select a desire learn more. The same strategy could be used to attract new end users to your products or services. What offering could you place in front of potential new users to bump into? For more information on unschooling, click here.

Graphic Design for Non-Designers

Innovation: Drop-and-drop graphic design for non-creative types.

Desired Outcome: Consistently creating dazzling graphics without a creative services department.

Canva is a free graphic-design tool website. It has an easy to use drag-and-drop interface and provides access to over a million photographs, graphics, and fonts. It is used by non-designers as well as professionals. The tools can be used for both web and print media design and graphics. There free version is amazing but their $9.95/month version makes you look like an awesome designer even if you’re not! Yes, I personally use it. For pricing options, click here.

Use This Question to Remember Names

Innovation: Using focus and memory hooks to remember names.

Desired Outcome:  To remember the first name of everyone you meet.

The easiest way to remember someone’s name that you just met is to originally approach them asking yourself, “what is their name?” Most people are either tuned out or thinking “do I know this person?” It’s not that you can’t remember names, it’s just that you are not focused. As you learn their name, attempt to attach a memory hook to help you hang on to it. Try rhyming their name with a physical characteristic (Roz the schnoz because she has a beautiful nose) or using famous people or characters to connect two people together (Perry Mason and Penny Marshall). For more memory hacks, click here.

Comments have been intentionally turned off to encourage you and others to participate in the larger discussions on your other favorite blogs or social media sites. Please share this edition of the Weekly Briefing with your friends and associates. Some referrals on this page may be business partners where revenues are shared.

Click here to speak directly with Culture Bender Founder, Marc Stein about what you would like to achieve. No obligation, just conversation.


Founder and Chief Culture Bender