Weekly Briefing No. 40

434 Words | (1) Just One Leader or Multiple Leaders, (2) Learn the Foundations of Media Strategy, and (3) The Freshest Source of Free High-Resolution Photos.

Just One Leader or Multiple Leaders

Innovation: Creating an environment where leadership is shared by many and responsibility is owned by one.

Desired Outcome: More people consistently exhibiting leadership behaviors.

While listening to the HBR Ideacast entitled, Why Everyone Should See Themselves as a Leader, the idea that identifying “the leader” shuts down others from seeing themselves as leaders. When asked they did however identify with the qualities of leadership behavior, more specifically, being  “sensitive,” “intelligent,” “dedicated,” and “dynamic.” The idea of multiple leaders intrigues me as long as we identity where the ultimate responsibility rests. You know the adage, How to you starve a horse? Make two people responsible to feed it.

Learn the Foundations of Media Strategy

Innovation: Offering short-format courses in visual communication, story and mobile ministry.

Desired Outcome: Your on-field teams equipped to use media, story and mobile to share their mission.

The Church has decades of history in traditional media campaigns using a broadcast approach, ‘pushing’ content out to large audiences. The game has changed with the advent of new media paradigms, especially social media. Social media is the primary way most people on earth engage with media content. It is no longer enough to tell the story you want to tell over traditional media or social media channels, and hope that you will connect with an audience. Learn how from the experts. Sign up to receive notification of upcoming course offerings from Mission Media U, click here.

The Freshest Source of Free High-Resolution Photos 

Innovation: Fresh and usable imagery for free!

Desired Outcome:  To share your message better with visually stimulating images.

Want over 200,000 free (do whatever you want) high-resolution photos brought to you by the world’s most generous community of 41,872 photographers? How about hundreds of new photos being added each day? Is it really free? Yes. Unsplash started as a simple tool for creators. The concept was born from the pain we had in finding great, usable imagery. Most of the photos used on the Culture Bender Weekly Briefings are from Unsplash.

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Founder and Chief Culture Bender